Vendela is a seasoned Brand Strategist with over seven years of extensive experience in brand positioning and digital strategy. Her unique POV on fashion, culture, and design has made her a pivotal figure in shaping the identities of innovative direct-to-consumer (DTC) brands.

A true expert in her field, Vendela specializes in a wide range of marketing disciplines. Her expertise encompasses social media strategy, influencer marketing, art direction, press relations, image consulting, production, and community management. These skills, combined with her intuitive approach, enable her to effectively build and nurture vibrant communities and enhance the brand value of the organizations she partners with.

Throughout her career, Vendela has collaborated with a diverse array of brands, contributing to the growth and success of names like Boy Smells, Milk Makeup, Lavazza, Kin Euphorics, and PillowtalkDerm. Her innovative tactics and strategic vision have consistently driven remarkable results, earning her a reputation as a leader in the digital marketing space.

Vendela holds a deep commitment to leveraging her creative talents and strategic acumen to advance brand narratives and engage audiences. Her work not only reflects her deep understanding of market dynamics but also her ability to adapt and thrive in the ever-evolving digital landscape while holding true to a brand’s unique DNA.

Vendela is freelance and channels her consulting and management projects through her studio Anekdote.